Arjun was like many IT professionals in Chennai — juggling late-night calls, tight deadlines, and the buzzing OMR traffic every morning. He loved his job, but deep inside, he carried a dream of starting his own business.
Every time he crossed through Tambaram station or grabbed coffee near Anna Nagar, he wondered:
“Can I really make my startup idea work? Or is it just a dream?”
That’s when he came across Wish Tree Consultants Pvt Ltd, located at Anna Nagar East Metro, Chennai – 600102. Their tagline said:
“Your wish is our success.”
And Arjun felt that maybe his dream could be more than just a wish.
The 100 Days Challenge 🚀
When Arjun shared his doubt, the experts at Wish Tree gave him a powerful framework — a 100 Days Startup Challenge.
They explained:
✅ Days 1–10 – Solve a real problem.
Just like Zomato began by simply listing hotel menus online, Arjun needed to ask: “What pain am I solving?”
✅ Days 11–40 – Build fast, not perfect.
Ola didn’t wait for an app — they started with a basic website and driver contacts. Arjun’s mentor at Wish Tree said: “Don’t wait years, build something usable.”
✅ Days 41–60 – Talk to real users.
Razorpay founders personally called their customers to fix issues. Arjun picked up the phone and spoke to potential clients instead of just imagining what they wanted.
✅ Days 61–80 – Test loyalty.
Meesho scaled by focusing only on small-town sellers. Arjun ran a pilot in his own Chennai circle to see if people would really stick.
✅ Days 81–90 – Check survival.
Swiggy survived early struggles before scaling big. Arjun tested if his model could survive with a tiny budget and minimum support.
✅ Days 91–100 – The final judgment.
Like Lenskart, Arjun had to decide — invest his own savings or seek investors. Wish Tree guided him on company incorporation, GST registration, and statutory compliances to make his decision real.
🔥 By the 100th day, Arjun knew — his idea wasn’t just a dream. It had wings.
The Wish Tree Advantage 🌳
The journey wasn’t just about ideas. Every step had compliances, registrations, and taxes to be managed:
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GST Registration & Filing
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Company Incorporation
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Income Tax Filing
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Digital Signature Certificates
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Audit & Advisory
Wish Tree Consultants Pvt Ltd (wishtreeconsultancy.com) became Arjun’s startup backbone. While he worked on customers, Wish Tree ensured his business stayed legally strong.
📍 Office: 2nd Floor, A-Block 6th Street, Near Anna Nagar East Metro, Chennai – 600102
⏰ Timings: 10.00am – 7.00pm
📞 Phone: 8124422221
Fun Quiz 🎉
👉 Which stage of the 100 Days Startup Challenge do you think is most important?
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Days 1–10 (Finding a real problem)
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Days 41–60 (Talking to real users)
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Days 91–100 (Final investment decision)
(Answer at the end!)
Fun Facts for Founders 💡
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Chennai is among the top 5 startup hubs in India, especially for IT and SaaS.
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72% of first-time founders fail because of poor financial and legal planning — something Wish Tree fixes.
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Did you know? Filing your Income Tax Returns on time also helps you get faster business loans in the future.
Tips for Startup Founders in Chennai 🌟
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Don’t wait for perfection — start small, but start smart.
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Always get your GST and company incorporation done early to avoid penalties.
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Use Wish Tree’s ITR Filing portal to save time and avoid mistakes.
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Stay compliant — it builds trust with banks and investors.
The Moral 🌟
Arjun’s story is a reminder that dreams need structure. A good idea is just the beginning, but discipline + compliance + right guidance turns it into a successful business.
For Arjun, that guiding hand was Wish Tree Consultants Pvt Ltd — the one-stop solution for Tax, Audit & Advisory.
Because at Wish Tree, your wish truly is their success. 🌳
✅ Quiz Answer: Trick question! All stages matter equally, but if you don’t start with a real problem (Days 1–10), the rest doesn’t matter.